Problem: Restricted & unforgiving onboarding flow

Solution: Forgiving & repeatable onboarding experience

Crafted a welcoming and forgiving onboarding experience that leveraged native features of the member platform.

Kaiser Permanente is a care consortium that offers a connected care model, both care and coverage together to support your total health and simplify your entire health care experience. Doctors, hospitals, and health plans are all part of one team allowing them to take an active role in helping members to stay healthy for more than 75 years.

I collaborated directly with product management, development and research teams as a product lead for the New Member Onboarding feature of the member       experience. In addition to leading all design efforts for the feature, I also lead ideation workshops, designed a 3 week sprint process, monthly research testing and development planning as a direct partner throughout the product process.

Deliverables & Tasks

Product audit & analysis, ideation and audit workshops, user flows and journey mapping, wireframes, clickable prototyping, product design, stakeholder presentations, design documentation, development specs and user testing leveraging a variety of testing methods

Brand

Kaiser Permanente

Role

Senior UX Designer

My Contributions
  • User Experience Design
  • User Interface Design
  • Product Strategy
  • Wireframing
  • User Flows & Journey Mapping
  • User Research & Testing
  • Product Design
  • Development Planning
01 01

Project work available soon