Problem: No related product awareness or promotion

Solution: Contextual promotion of additional related products

Created a contextual awareness of the expansive family of Google Assistant products through app promotions.

The Google Assistant is a virtual assistant software application developed by Google based on artificial intelligence, it can engage in two-way conversations to keep you up to date on lifestyle activities through simple voice commands.

Awareness of Google Assistant and its ability to be a virtual partner with a user’s lifestyle and activities was the primary purpose of the app. However, there is a larger family of products that could amplify those abilities. I lead the UX design approach on how to provide a contextual promotional experience for bringing awareness to additional products for getting more out of the Google Assistant platform.

Deliverables & Tasks

User flows and journey mapping, wireframes, clickable prototyping, product admin strategy and design, product design, stakeholder presentations, design and development documentation

Brand

Google Assistant

Role

Senior UX Designer

My Contributions
  • User Experience Design
  • User Interface Design
  • Wireframing
  • User Flows & Journey Mapping
  • Product Design
  • Creative Direction
  • Development Planning
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Project work available soon